![]() ![]() ![]() However, in creative branding, where there aren’t boundaries or strategies, designers can lend the title “artist.” While not the ultimate authority on the matter, as no one is, interdisciplinary designer Ozan Karakoc makes a valid point that “ graphic designers are artists too,” but that because they have to think about telling stories, being strategic, solve problems, and convince audiences, what they do isn’t always considered to be art. While often far simpler in its final form than a painting, drawing, or even a photo, graphic designers still need to utilise colours and forms to relay a message with minimal words. Graphic artists sought by businesses across the boardĪrt has always been a cultural medium that speaks to the beholder, but similar efforts used to relay a message through art are being deployed in the realms of digital art. In fact, we may even be on the verge of a new scene of computer-driven artistry. Not only can people create, share, and get feedback on their art with ease, but several sectors actively seek tech-savvy artists to enhance their products and image. The digital landscape that many of us spend much of our lives in has further enhanced the scope for artists who can bring their talents to computer programs. Now, people don’t need an array of paints, a fairly large room to fit a massive canvas, or a stream of new brushes: a couple of hundred pounds will get you the tools needed. Amazingly, art has been democratised in this way. This isn’t to belittle what graphic and digital artists do quite the contrary. All that anyone needs is talent and a small tablet to paint digitally and commence a career in digital artistry. Now, however, just about anyone can lay claim to the title of the artist without using paint, pencil, or even camera settings. Then, as technology developed, photographers started to muscle in among artists, creating stunning images that evoke a reaction from viewers. Of course, the arts spread across several sectors, including music and cinema, but those who create images have long been the default reference for the term. ![]() It used to be very easy to define an artist, with people pointing to painters, drawers, sculptors, and sketch artists as worthy of the title. ![]()
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